Top 5 Benefits of a Custom E-Commerce Site

Top 5 Benefits of a Custom E-Commerce Site

e-commerce site

Top 5 Benefits of a Custom E-Commerce Site

According to recent findings, over 70% of all consumers shop online. What’s more, e-commerce sales are expected to rise within the next several years.

Even if you already have an e-commerce site, a standard, cookie-cutter online store simply won’t cut it.

Here are five reasons why your business needs a custom e-commerce site.

1. Let Your Online Store Stand Out

Your business is unlike anything else out there. You’ve put your heart and soul into it.

So why settle for a run of the mill online store that looks like everyone else’s e-commerce site? Aside from customer confusion, you could be missing a major branding opportunity.

Your business deserves to stand out, and custom shopping websites allow you to choose a design and set of features that work for your business.

2. You’ll Get Up To Date SEO Services

When you think of your brand’s SEO efforts, you probably think about content creation, local citations, and link building. But there are so many intricate, specialized ways that your business can benefit from SEO.

You can pair your custom online store with up to date SEO services to help your business succeed in today’s digital market. It’s the perfect complement to your pre-existing marketing strategies.

3. Easier Integration To Your Website

Not every e-commerce site is going to work with your website out of the box. In fact, some platforms may not work with your site at all!

However, enlisting the aid of custom e-commerce specialists ensures that your great new site will integrate perfectly with your website.

4. A Custom E-Commerce Site Can Provide Customers With A Better Checkout Experience

Here’s an alarming fact for you: 69% of customers abandon their cart before completing a purchase. That totals to billions of dollars in lost profit each year.

And as more consumers turn to exclusively online shopping, you can expect these rates to rise, as well. But a custom online shopping platform may help you curb this trend in your favour.

You can customize your checkout process to include more payment and shipping options, as well as faster conversion rates.

Stop making your customers jump through hoops just to buy your goods. The easier you make the sales process on them, the likelier they are to buy your products.

5. You’ll Save Money

Indeed, paying for a custom platform may cost a little more upfront, but it can often save you money in the long run.

With a customized platform, you’ll only pay for what you need.

Want a simple click and drop platform with only a few pages? We can certainly help with that! Or perhaps you need something more elaborate and intricate.

Whatever your needs, we’d be more than happy to work with you to address your company’s specific needs, no matter how easy or complicated they may seem.

A Custom E-Commerce Site Can Transform The Online Shopping Experience

These are just a few of the many benefits of creating and implementing a custom e-commerce site. But as you can see, both your business and your customers can benefit from a customized solution.

If you’re interested in learning more about how you can take part in the online shopping revolution, get in touch today.


I am a mum, wife, friend, vegetarian, entrepreneur, eCommerce Specialist, volunteer and passionate about life.


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